Situation
Microsoft reached out to adSage, seeking to improve website structure and lack of content. The preexisting official site had limited support on technical changes and had an insufficient amount of keywords.
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The ultimate goal is to drive website SEO performance and optimize keyword ranking.



Our Solution
To improve Microsoft's SEO performance in the Chinese market, our professional SEO experts and marketing technician team tailored the website strategy with Chinese internet ecosystem.
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Accordingly, we helped Microsoft building the website foundations, including website structure, webpage URL, content translation rule and etc.
We provided CRM, ERP site revision's SEO technical changes instruction, expanded industry keywords and added high weight links greater than PR4.
Result
Website Keyword Ranking

Top 5s increased by 1925%
Top 10s increased by 2725%
Daily organic search traffic increased by 2627%